One Integration, Full Market Access: One-Stop Solution to Solve Operator Challenges

Blog
October 8, 2024

One Integration, Full Market Access: One-Stop Solution to Solve Operator Challenges

What sets Huddle apart is its ability to offer a comprehensive, all-in-one solution for sportsbooks. Unlike many providers that focus on specific market types—whether it's micromarkets, player props, or core and derivatives—Huddle provides the full market slate through a single integration. This flexibility and coverage are key differentiators for Huddle in the marketplace.

A One-Stop Shop for Sportsbooks

The typical sportsbook often has to juggle multiple providers, each offering specialized feeds for different market types. For example, one provider might excel in micromarkets, while another focuses solely on player props. However, integrating multiple feeds comes with significant challenges. The complexity of managing different integrations not only adds to the cost but also places pressure on the sportsbook's development resources.

By offering a comprehensive slate of markets—including micromarkets, player props, core, and derivatives—sportsbooks can simplify their operations. Rather than integrating three different feeds, they can turn to Huddle's API to access the entire range of betting options.

The Benefits of Unified Integration

There are several benefits to using Huddle’s integration approach:

Cost Efficiency
Sportsbooks face substantial integration costs when working with multiple providers. By consolidating all market types under a single integration, Huddle reduces these costs. Fewer integrations mean fewer development hours, less complexity, and a streamlined budget for sportsbooks.

    Resource Efficiency
    Many sports betting companies have extensive roadmaps, often stretching over one or two years. Finding the time and resources to work on multiple new integrations can be a massive challenge. With Huddle, sportsbooks only need to focus on a single integration, freeing up resources for other priorities.

      Faster Time to Market
      Speed is crucial in the competitive sports betting industry. With Huddle’s seamless integration process, supported by detailed documentation and dedicated support, sportsbooks can bring their product to market faster. The support provided during the integration ensures that sportsbooks can go live quicker than if they were to work with multiple providers.

        A Seamless Experience

        The integration process with Huddle is designed to be as smooth as possible. From thorough documentation to hands-on support, Huddle ensures that sportsbooks have everything they need to succeed. The result is not just a faster time to market but a more efficient, cost-effective, and streamlined operation.

        By offering an all-in-one solution that covers every betting market type under a single integration, Huddle eliminates the headaches associated with managing multiple odds feeds. Sportsbooks can benefit from reduced costs, easier resource allocation, and faster deployment times—all of which position Huddle as a leader in the odds feed provider space.

        Huddle's VP of Product, Mario Silva, dived into this very topic in a recent interview, check it out below!